- Topic
- The reframe is that boundaries protect connection rather than destroy it — they're not walls that shut people out, they're the terms that let you stay present without burning out
- Arc
- Single-slide reframe structure: hook establishes the misconception, then five labelled rows each deliver one reframe that shifts how the reader sees boundaries
- Hook
- Direct, warm, non-preachy — uses the exact phrase Angela repeats to clients, per the brief's reframe list
- Voice
- Plain language, no jargon, 'like sitting on the couch with you' — each row explains the idea before naming it, psychology-invisible style
- CTA
- Assigned CTA 'Save this for later' worded naturally as instruction, not as question or urgency
- Constraints
- No clinical language, no 'you're doing it wrong' framing, no treatment claims, kept concrete and relatable throughout — this is educational content about a concept, not therapy