- Topic
- From Content territory > Recurring reframes > Parenting: 'Behaviour is communication. A meltdown is usually a nervous system out of room, not a child being manipulative.'
- Arc
- psychoeducation — first in the client's favoured arc list, and the topic suits teaching what's happening beneath behaviour
- Hook
- Validation/gentle reframe hook shape; warm and encouraging tone from Voice; avoids shame per client rule 3
- Voice
- Warm, encouraging, plain language (no jargon), speaking to the caregiver about the child per Audience notes
- CTA
- 'Share with someone who needs it' from the approved CTA menu
- Constraints
- Client rule 3 (never blame parents, no compliance framing), rule 9 (non-triggering), rule 11 (disclaimer on last content slide). Avoided 'behaviour problem' and 'fix' language per rule 7. Used psychoeducation arc per rule 13.